The truth is we could make a ton of money if we monetized our customer. If our customer was our product, we could make a ton of money. We’ve elected not to do that. Our products are iPhones and iPads and Macs and HomePods and the Watch, et cetera, and if we can convince you to buy one, we’ll make a little bit of money, right? But you are not our product.
Tim Cook - We care about the user experience
Tim Cook - We care about the user experience
Tim Cook - We care about the user experience
The truth is we could make a ton of money if we monetized our customer. If our customer was our product, we could make a ton of money. We’ve elected not to do that. Our products are iPhones and iPads and Macs and HomePods and the Watch, et cetera, and if we can convince you to buy one, we’ll make a little bit of money, right? But you are not our product.