Most people in our industry believe the common 'truth' that the first to market will always succeed. That being first gives you an unrivaled advantage and is crucial if you want to set yourself up for success. Whether or not that is true - I'll leave it to others to debate - I will say that the only way to
First to market don’t always succeed
First to market don’t always succeed
First to market don’t always succeed
Most people in our industry believe the common 'truth' that the first to market will always succeed. That being first gives you an unrivaled advantage and is crucial if you want to set yourself up for success. Whether or not that is true - I'll leave it to others to debate - I will say that the only way to