How better onboarding cut our drop-off rate dramatically
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Rob McWhirter in a great piece on how they worked with Twine’s onboarding to dramatically improve their onboarding: Reviewing our stats in January, we knew that our onboarding was letting us down. We were experiencing a big dropout between signup and trial (around 65%) and this was hurting our monthly revenue. We refused to believe it was the fault of the product —hey, we were getting great feedback from current users.
How better onboarding cut our drop-off rate dramatically
How better onboarding cut our drop-off rate…
How better onboarding cut our drop-off rate dramatically
Rob McWhirter in a great piece on how they worked with Twine’s onboarding to dramatically improve their onboarding: Reviewing our stats in January, we knew that our onboarding was letting us down. We were experiencing a big dropout between signup and trial (around 65%) and this was hurting our monthly revenue. We refused to believe it was the fault of the product —hey, we were getting great feedback from current users.